PR or public relations in it’s long form is vital for any business. We usually think of it as some kind of concept that is only relevant when things go wrong. When times are tough, you feel the need to reach out to customers, the media and industry experts to let them know what you […]
Everyone wants to create a successful brand, especially if they are running a small online startup. Its what gets your business noticed by potential customers after all. However, going from a relative unknown to a household name isn’t always the simplest task to complete. Happily, you can make things easy in yourself though by following […]
Not everything that your business does or has to do happens on your own terms. There are all kinds of external pressures that you might be forced into handling. Is your business in a position to handle all the things that might be thrown at it in the future? If not, you need to start […]
Being optimistic about your new business is great but you need to temper this with some realism. You will have tough times as your build your enterprise and things will not always go according to plan. Your ability to make it through the hard times is what will make the difference between business success and […]
