Marketing is the matchmaker that will fuel the love affair between you and your customers. Without effective marketing, there is just no guarantee that your paths will cross. Indeed, there are five types of marketing in particular that you need to use to ensure your business’s success. Read on to find out what they are. […]
Search ranking results don’t necessarily ensure your business success, but they go a very long way to helping you generate web traffic. From here, a good conversion strategy will help you turn this traffic into paying customers. It all starts with a good ranking for searches relating to your business and what you sell. So, […]
Having a dominant online presence has never been so important. The number of people that use the internet every day is simply remarkable. Therefore, if you fail to take advantage of this and market online effectively, you will seriously fall behind your competitors and you will feel the impact. Search engine optimization is critical When […]
How well do you know your online business’ engagement metrics? Do you know which metrics you need keep a close eye on? Are you noticing a strange discrepancy between the amount of clicks you’re getting and the amount of money your business is generating? If the answer is “no”, “I don’t know”, or “stop following […]
