No-one invests in social media marketing without wanting some sort of positive outcome out of it. However, what that positive outcome should be, can be hard to put a finger on. There are a lot of different metrics to track and each of them can contribute to your idea of success in one way or […]
When you start a business, you always have ambitions to reach for the stars, and when you begin to develop your company in certain directions you start to think that you need to fulfill a certain role. And the pandemic has made sure that everybody questions then attitudes towards running a business. And this means […]
When Zoom first came out several years ago, hardly any businesses were using it. There was no need. If you run a company, you could just meet with other people in person, thrash out some issues, and then return to work. Any enterprise managing remote staff used Skype if it needed to talk to them […]
Once you have decided to start your own business, you need to sort out your website. This is the most important element of your company as without it, people won’t know where to order from you, or be able to find out more information and contact you. There are many companies out there that you […]
While it is admirable to want to keep everything in-house at your business, this often does not make much sense. Instead, making the most of an expert skillset can help you drive your business forward, and this is what outsourcing is all about. Nevertheless, what is difficult here is determining what parts of your business […]
