There are two types of businesses in this world. The first requires functionality above all else; if the business works as it should and is capable of delivering its products or services, then how it looks in terms of aesthetics is mostly irrelevant. Sure, it’s nice if these types of business can design beautiful logos […]
Archive | Branding
Why Branding Matters
When it comes to business, branding is important. And you know that. This is why we’re all often looking for the best branding agencies or designers to help us create a killer brand. But do you know why it matters? It’s a huge part of the buying process, and how you’re going to get your […]
Setting Up Your Business To Grow
When you are starting out in business, there are many things that you might be hoping for. But something that most business owners would agree on is that it is considerably better to make sure your business is likely to grow in the future than really achieve anything else. As it happens, there are a […]
10 Steps to Creating Amazing Videos from Your Phone
Video can be a powerful tool for businesses. Companies of all sizes can benefit from video as part of their content marketing strategy. But is it possible to create amazing video with next to no budget? The good news is that you don’t need a swanky camera kit to get started with creating high-quality video […]
5 Steps to Defining a Personal Brand
From Steven Starks, Senior Career Counselor at University of Phoenix In today’s increasingly competitive labor market, it is critical for employees to differentiate themselves from the competition. Whether applying for a job, seeking a promotion, or making a major career change, employees are always contending with others who may be more qualified for the opportunities […]