When building a business online it is all about getting noticed and making an impact within the industry that you are launching within. Of course, this isn’t always an easy task, as there are various aspects to consider. However, if you are smart about how you go about it, you can make the process far […]
At the beginning of 2018, they were 5.5 million startups on the market. Compared to 2000, this was an increase of almost 2 million. However, over 50% of them fail within the first couple of years. The industry is saturated and succeeding is less likely than failing – it’s never been as important to stand […]
Owners put a lot of faith in things such as marketing and raising brand awareness to boost sales and profits. The truth is a piece of wrapping paper can have the most significant effect this Christmas. While people assume customers make rational, informed decisions, in reality, they act on instinct. Individuals spot something they like […]
To say that you need to invest in marketing is a no-brainer. Your business depends on it, as people won’t hear about your product or services otherwise. But have you considered digital marketing, or are you still using those traditional marketing methods that may be limiting your business prospects? Before you begin, if you don’t […]
It’s easy to make the mistake of thinking of your online business as something which is strictly meant for the web. With the amount of work you’ve had to do to get yourself up and running, it makes sense that you probably haven’t had much time to think about taking your work to the streets, […]
