Problem: Introducing your product to a market without breaking the bank. Sure, you have the ability to start a small business from your dorm room and it’s likely you’re already working on a product/service and gaining a few customers but then comes the challenge of reaching a broader market. The Web is an obvious option […]
Archive | Branding
How to Market a Business on Campus without being Annoying
We all know “that guy” (or girl). The one who enters the room and it instantly falls quiet. They messed up some time ago and people won’t live it down. Sometimes it’s for understandable reasons, like when they’re way too pushy about getting you signed up for an event or club. Other times, it could […]
How to channel Steve Jobs in your classroom presentations
To get top grades during the school year, students can learn a lot from the habits of legendary businessmen and entrepreneurs, like Apple co-founder Steve Jobs. One of these habits is giving amazing presentations. Can you imagine being known for giving class presentations as good as those of the the world-famous CEO? At Prezi, we […]
How To Execute Niche Marketing With Promotional Products
Businesses often order promotional products like pens, mouse pads, and coffee mugs as if they are on auto-pilot. It seems these items are a given in people’s perceptions of what they need. Unfortunately when you buy items without really planning their use they get little use and you still get the bill. Did you know […]
5 Tips for Recent Grads on Job Interviews
There has been a lot of talk recently about recent graduates from the Millennial Generation (Ages 18-35) not properly prepared to succeed on job interviews. A recent article in USA Today claims that hiring managers are passing up otherwise qualified candidates due to poor performance on job interviews. The article cites HR managers witnessing candidates […]