As a company or business branding is very important to how you appear to your potential customers and clients. Your brand is what your clients come to recognize you by. When the brand is out there it can do great things for your potential earnings. It can also turn people away if you are not […]
Archive | Branding
Keynotes for Successful Inbound Marketing
In the age of the internet, businesses have recognized how inbound marketing can have advantages over the traditional marketing methods. It is proven to be cheaper, with inbound leads costing 61% less per lead than outbound leads. Inbound marketing tools are also proven to get results, with 92% of the companies that make multiple posts […]
Protecting Your Name Online
With the accessibility of the Internet, information about anyone is available with just a few clicks. In some cases, the Internet can be unforgiving when it comes to damaging your reputation. All it takes is one dissatisfied customer, disgruntled employee or jilted ex to destroy everything you’ve worked for. By monitoring your reputation online, you […]
How to Leverage Your College Contacts
Jump starting a job search or starting a new business is no easy feat. You can, however, make the taking the leap easier by utilizing your valuable personal connections. For most people, their undergraduate connections span the widest array of disciplines and career paths and comprise the largest group of potential networking opportunities. Businesses and […]
Making Social Media Work for Your Startup
Social media has become an attractive marketing option for startups because it offers a wide range of free opportunities — but what many entrepreneurs forget is that executing a social media marketing plan is far from foolproof. It’s one thing to create accounts for your startup on Facebook and Twitter, but unless you carefully leverage […]