A business plan isn’t meant to stay the same forever. The initial plan that got your business off the ground might have been integral to its early success, but you need to keep reinventing your strategy. Your company needs to work hard to remain relevant in a marketplace that’s constantly moving forward. The industry evolves, […]
When we start out in business, most of us vow to avoid complaints at all costs. And, that’s a logical standpoint. In an ideal world, no company would get negative complaints. Ever. Your enterprise would run off into the sunset with a hoard of happy customers skipping behind. But, this isn’t an ideal world, and […]
Flickr There’s more than one way to skin a cat. Regarding marketing, a truer word has never been spoken. New age methods such as SEO are popular today, but there is still love for the offline giants such as billboard advertising and business cards. Some companies like to get personal and invite clients to the […]
Image When did you last knock the socks off a customer? If you’re struggling to answer, it’s probably not any time recently – and possibly never. And if that’s the case, it’s time for a rethink about your business model and what you have to bring to the market. Businesses in 2018 have come full-circle. […]
Running a business and making an effort to make it successful is never easy. This is especially true if you don’t have a proper business plan in place. If you believe that you can conquer the market by following your instincts alone, you’ll soon end up out of business. The fact of the matter is […]
