Running a business today is easier than ever, thanks to the accessibility of digital tools. Platforms like WordPress make creating and managing your website straightforward, and social media channels are ready for you to sign up and start posting. The temptation to do it all yourself is strong, especially when these tools promise to save […]
It’s very easy to think of marketing as a simple practice – that is you announce your presence, tell your audience how good your services and products are, and then wait for the revenue to come rolling in. This isn’t always the case. After all, infomercial programs run 24/7 on some channels, entirely dedicated to […]
Creating and launching a new product or service is a long process. When it’s ready to be released to the world, you have to promote it if you want it to be successful. Without good promotion, you can lose out and find that you either don’t get enough business or your product completely flops. You […]
In this world, there’s no such thing as a free lunch, and the same is true of marketing. While it may be tempting to save money by forgoing marketing efforts, especially as a smaller business, the truth is that even businesses of all sizes need to invest in marketing. Below you will find five reasons […]
You are likely reading this blog post today because you run an established business or have a startup. You want to find the most efficient and cost-effective ways to market your brand, and while you’ve tried various ideas, you haven’t discovered the best ones yet. One concept you probably haven’t thought much about is using […]
