Does your business look like it’s successful? This is an important question to ask because whether or not your business looks like a winner will determine whether some customers and clients want to buy. Certain clients will hold the view that success breeds success. Essentially, this means that they want a winner to represent them […]
When a customer walks into your store or sends you an email, how do they feel when they walk away? Unless you have wowed them or made that all-important magical first impression, you have failed. Yes, they might be back at some point in the future. But the truth is they won’t walk away from […]
Marketing a business isn’t as complicated as most people think. Sure, there are issues that you need to understand and certain tools that you should be aware of. Particularly, if you’re marketing online. But beneath it all the basic principles are straightforward. If you follow a few simple rules running your marketing campaign, you will […]
Credit: Pixabay Ever heard the term fake it till you make it? This applies well to businesses. When you start up a small business, you’re going to have a hard time getting recognized and building your name. If it looks like you haven’t been operating for long, people might underestimate you. Clients and customers are […]
When you are starting to build your empire, one of the main things you need to consider is how you will grow your business. We have written plenty of advice on how to achieve that on this blog. However, there are some key shortcuts which any business owner should consider. In this post, we will […]
